Generate Media Interest by Turning Your Book Release into a Community Event
October 31, 2011 Leave a Comment
I’m going to tell it to you straight: No editor or producer gives a rat’s ass if you’re presenting your precious new book at the last remaining book store on the planet. That is not a newsworthy event. But if you join forces with a local organization, and you create a servicey type program, you can assemble a newsworthy event that will secure media...
Loolwa Khazzoom has worked with leading media outlets, including The New York Times, CNN, Rolling Stone, and ABC News. In addition, she has published two books and has lectured at prestigious venues including Barnard Center for Research on Women, the Simon Wiesenthal Center, and Harvard University. Loolwa is passionate about health, music, dance, multiculturalism, and Judaism.
