Loolwa Khazzoom is experienced in managing successful media, marketing, and promotions campaigns, through 25 years of work as a media and public relations specialist, business owner, community organizer, and/or holistic health specialist:
- She has placed her clients in prestigious media, including Rolling Stone, CNN, The Huffington Post, and CBS.
- She herself has been featured in top media, including The New York Times, Fox News, ABC News, and PBS’s “American Health Journal.”
- She has written articles, including numerous cover stories, for leading periodicals including The Washington Post, Marie Claire, Self, and AARP.
In addition, as a media and public relations manager, health journalist, and/or holistic health practitioner, she has worked with top medical professionals – including Andrew Weil, MD, David Simon, MD, James Dillard, MD, and Martin Rossman, MD.
Specialty in Health & Wellness
Loolwa has a dramatic personal story of using dance to heal naturally from chronic pain. Through her personal journey, she also has had up to two decades of intimate experience with massage, nutrition, yoga, acupuncture, crani-sacral therapy, Feldenkrais, qi gong, osteopathy, acupressure, tai chi, Reiki, homeopathy, chiropractic, reflexology, herbal remedies, energy healing, and other methods. In addition to practicing or receiving these modalities, Loolwa has formally studied several of them.
Beyond having this knowledge base, Loolwa personally lives a healthy lifestyle — eating an organic diet and exercising frequently. All told, she brings to the table the know-how of a publicist, the skill of a journalist, and the passion of a health and wellness advocate. Drawing from her professional and personal experience, Loolwa easily understands the most esoteric concepts in holistic health and communicates them effectively to mainstream audiences.
Loolwa has lectured at prestigious institutions including Barnard Center for Research on Women, the Simon Wiesenthal Center, and Harvard University, and she has published two books: The Flying Camel: Essays on Identity by Women of North African and Middle Eastern Jewish Heritage (Seal Press, 2003) and Consequence: Beyond Resisting Rape (Pearl in a Million Press, 2001), endorsed by leading authorities and taught throughout the Ivy League and at universities across the country.
Loolwa received a BA Cum Laude in political science from Barnard College-Columbia University and a certificate of completion from the San Francisco Conservatory of Music. She also did a year of formal studies at the Jewish Theological Seminary, where she received the Emanuel Halpern Memorial Award for academic excellence.
Loolwa has the natural inclination of a teacher, as well as decades of experience as a professional educator and organizational leader. She works caringly and patiently with clients, tailoring information to their level and style of understanding. Whether consulting with clients on a PR strategy, managing their social media, or coaching them in publishing their work, Loolwa knows how to communicate effectively — distilling information into core nuggets that can be understood and applied easily.
Contact Loolwa for a complimentary consultation, in which she will evaluate your goals, needs, and budget and determine how she can best meet your media, marketing, and promotions needs.